Equipment & Process

How Will 4K Factor into the Broadcast of the Super Bowl?

Super Bowl 4K

[As some of you might have heard, there’s some kind of sporting match happening today, a big one apparently.] All jesting aside, the Super Bowl isn’t just an epic clash between the NFL’s two best teams. It’s also the absolute pinnacle of sports broadcast media, as both the league and Fox (among others) shell out incredible amounts of money to ensure that the production is as technologically advanced as current broadcast standards will allow. This year is no exception. As the Broncos and Seahawks go head to head today (go Broncos), the Fox Sports production team will be utilizing over 100 Sony cameras, several of which will be 4K, to ensure that we, the viewers, have the best seat in the house. Here’s a brief look at how it will all go down this afternoon. (more…)

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